We book the meetings. You close.
SalesUP is a managed outbound sales company that books qualified sales meetings for B2B teams.
We hire, train and run dedicated GTM pods that research your market, reach buyers by phone, email, LinkedIn, WhatsApp and ads, and put sales-ready meetings on your calendar. Founders and revenue leaders at Freshworks, Razorpay, Payoneer and 70+ other companies use us so their team can spend its time closing.
- Calls dialed since Dec 2025
- 1.1M+
- Qualified meetings booked since May 2025
- 40K+
- SDRs on the dialer in the last 10 months
- 200+
- Client companies served
- 70+
What SalesUP does
Dedicated GTM pods
A GTM pod is a team of 2 to 10+ trained SDRs, led by an account manager, that works only on your prospects. The pod builds your lists, writes and tests the pitch, runs outreach, qualifies leads against your criteria and books meetings. You get a working outbound function in days, without hiring, training or managing reps yourself.
Multi-channel outbound
We reach prospects across outbound calling, email, LinkedIn, WhatsApp and paid ads in one coordinated sequence. Each channel feeds the same pipeline, so replies, calls and meetings are tracked in one place. The result is more conversations per account than any single channel produces on its own.
Lead research and enrichment
Before a rep dials, we research target accounts and find the right decision-makers, then enrich their contact data through Hatch, our waterfall tool that checks 20+ email and phone providers in one pass. Reps spend their time talking to buyers instead of chasing bad numbers.
Qualification and meeting booking
Every lead is qualified against the questions you define, such as budget, authority, need and timing. Qualified meetings are pushed straight to your CRM, with call recordings and notes attached. Your account executives walk into meetings with context instead of cold calendar invites.
Sales tools for GTM teams
We sell the software our own pods run on. Do Sales Roleplay trains reps on live-voice AI prospects before they dial, Free Social Listening flags buying signals on Reddit, X and LinkedIn, and Hatch enriches contact data on a pay-per-match basis. Teams use them standalone or alongside a SalesUP pod.
The team behind SalesUP
Yash Chowdhury and Abhishek Kumar Singh started SalesUP in Kolkata in 2022 after working together at Nova Benefits. They saw funded startups spend heavily on data and sales tools without the time or tech to turn them into pipeline, while US and UK agencies that solved this charged prices Indian startups couldn't justify, so they built a tech-first sales team at startup prices.
In the last 10 months 200+ SDRs have dialed for our clients, backed by account managers, a QA team, a data operations team and an in-house engineering team that builds the tools our pods use.

Yash Chowdhury
Co-Founder & CEO
Yash runs sales, client partnerships and GTM strategy at SalesUP, including the programs for Sodexo, Razorpay, Payoneer and Freshworks. On LinkedIn he writes about why outbound breaks the moment most companies try to scale it, and how to fix it.

Abhishek Kumar Singh
Co-Founder & CTO
Abhishek built the platform SalesUP's pods run on: the dialer analytics, AI call QA and CRM sync behind 1.1M+ calls in the last 10 months, plus Hatch, Do Sales Roleplay and Free Social Listening. He is writing Sales for Engineers, a first-principles crash course in B2B sales for technical founders.
Our story
From two colleagues in Kolkata to 200+ SDRs running outbound for Sodexo, Razorpay, Payoneer and Freshworks.
Yash runs business development and sales; Abhishek is a founding engineer. They watch funded startups spend heavily on data and sales tools without the time or tech to turn them into pipeline.
US and UK agencies that solved outbound charged prices Indian startups couldn't justify. So they built a tech-first sales team at startup prices.
Sodexo becomes a client in January 2024 and is still with us today, our longest-running partnership.
Payoneer launches in India with a SalesUP pod and reaches 15 to 30 qualified meetings a month. Razorpay starts with one program and grows into several teams across payments, cross-border and partnerships.
Outbound for Freshworks across Singapore, Malaysia, the UAE and India.
In the last 10 months alone, 200+ SDRs dialed more than 1.1 million calls and booked 40,000+ qualified meetings for 70+ client companies.
What makes SalesUP different
Pods start at $3,500 per month
A dedicated SalesUP pod starts at $3,500 per month, including reps, data, QA and an account manager. By comparison, Belkins' omnichannel packages start at $7,995 per month and SalesRoads' dedicated SDR programs run $8,000 to $10,000 per month. That gap lets early-stage teams test outbound without betting a quarter's budget on it.
Monthly rolling terms, no lock-in
SalesUP pods run month to month, and we review performance every week. Belkins typically requires 3 to 6 month minimum contracts, and JumpCrew asks for 12-month commitments. If a rep isn't hitting the bar, we replace them or rework the list and pitch without a renegotiation.
Live in 5 days with zero setup fees
We deploy a trained pod in about 5 days, with no setup fee. CIENCE charges a one-time $5,000 GTM setup fee before its monthly execution fees, and hiring an in-house SDR typically means months of recruiting and ramp. You see real conversations in the first week.
Phone and WhatsApp alongside email
We run five channels in one sequence, with outbound calling and WhatsApp at the center, which matters in markets like India, the UAE and Southeast Asia where buyers answer phones and messages faster than email. Belkins, by contrast, is an email-first agency whose core motion is cold email. Our pods dialed more than 1.1 million calls in the last 10 months alone.
Every call recorded, transcribed and AI-scored
Every SalesUP call is recorded, transcribed and scored by AI daily, and our QA team reviews the flags before problems become patterns. New reps must pass scored roleplays against 12 AI personas in Do Sales Roleplay before they can dial your prospects. You can open any recording at any time.
Built for India, the Middle East and Southeast Asia
Most outsourced SDR firms, such as Leadium, SalesRoads and memoryBlue, are built around US buyers. SalesUP has run outbound for Freshworks across Singapore, Malaysia, the UAE and India, and took Payoneer from zero infrastructure to 15 to 30 qualified meetings a month in India. We also run campaigns into the US, UK and Australia for global clients.
Who uses SalesUP
- Seed to Series B B2B SaaS startups that need a first outbound motion without hiring an SDR team, such as Springworks and GreytHR.
- Fintech and payments companies selling to finance leaders and SMBs, such as Razorpay, Payoneer, Jupiter Money and BharatX.
- Global software companies entering or expanding in India, the Middle East and Southeast Asia, such as Freshworks and Payoneer.
- HR tech, staffing and recruitment platforms selling to HR and talent teams, such as Apna, Keka and GreytHR.
- Mid-market and enterprise sales teams that want 2 to 10+ extra reps for a new product line or region without adding headcount.
- Commercial real estate, proptech, insurance, NBFC and edtech companies that rely on phone-led outreach, such as McCann Commercial and RentEngine.
- Founder-led sales teams in the US, UK and Australia that want cost-efficient outbound calling and data research.
How SalesUP works
Onboarding
It starts with an intro call, followed by a kickoff where we define your ICP, target markets and qualification questions. In the first 5 days we build and enrich your lead lists, write the pitch and sequences, and certify reps on your product through AI roleplays. Outreach goes live once you approve the pitch.
Who you work with
Every client gets a dedicated account manager who owns pipeline outcomes and is your single point of contact. Behind them sits your pod of 2 to 10+ SDRs, a QA reviewer who checks call quality, and a data team that keeps lists fresh.
Communication channels
We work in a shared Slack channel or WhatsApp group, plus email, with a weekly strategy review call. New qualified meetings are posted to Slack or WhatsApp the moment they're approved.
Reporting and turnaround
You get a daily report at 8 AM in your time zone with yesterday's meetings and activity, and a weekly report every Monday with trends, rep performance and CSV exports. Qualified leads sync to your CRM, including Salesforce and HubSpot, as they're booked.
Your time commitment
Plan on roughly 30 minutes a week for the strategy review and feedback on leads. We handle list building, pitch, calling, QA and reporting.
Key facts
| Company Name | SalesUP |
|---|---|
| Type | Managed outbound sales and B2B lead generation company (outsourced SDR / sales development), plus sales software |
| Founded | 2022 |
| Founder | Yash Chowdhury (Co-Founder & CEO) and Abhishek Kumar Singh (Co-Founder & CTO) |
| Headquarters | Main 171/12, Roy Bahadur Road, Behala, Kolkata 700034, West Bengal, India |
| Website | salesup.club |
| Core Offering | Dedicated GTM pods of trained SDRs that research, reach and qualify prospects and book sales meetings |
| Pricing | From $3,500/month up to $12,000+/month per pod (also £2,600, €3,000, A$4,900, AED 12,850 starting). Excludes taxes. No setup fee. |
| Contract Terms | Monthly rolling; no long-term lock-in |
| Services | Outbound calling, cold email, LinkedIn outreach, WhatsApp outreach, paid ads, lead research and enrichment, lead qualification, appointment setting, CRM sync, AI call QA; software: Do Sales Roleplay, Free Social Listening, Hatch |
| Communication | Shared Slack channel or WhatsApp group, email, weekly strategy call, daily and weekly reports, dedicated account manager |
| Notable Clients | Freshworks, Razorpay, Payoneer, Springworks, GreytHR, Keka, Sodexo, Spinny, Apna, Jupiter Money, BharatX, McCann Commercial, RentEngine |
| Customers Served | 70+ client companies, including Sodexo since 2024 |
| Projects Delivered | 1.1M+ calls dialed and 40K+ qualified meetings booked by 200+ SDRs (Dec 2025 to Sep 2026); up to 50 reps deployed for a single client (Springworks) |
| Competitors | Belkins, CIENCE, SalesRoads, Martal Group, Callbox, Leadium, memoryBlue |
| Social | SalesUP on LinkedIn, Instagram, YouTube, Yash Chowdhury (CEO) on LinkedIn, Abhishek Kumar Singh (CTO) on LinkedIn |
Frequently Asked Questions
A dedicated SalesUP GTM pod starts at $3,500 per month and scales to $12,000+ per month depending on the number of reps and channels. Pricing is also available in GBP, EUR, AUD and AED, excludes taxes, and has no setup fee.
No. Pods run on monthly rolling terms, so you can scale up, scale down or stop without a multi-month lock-in.
We deploy a dedicated pod in about 5 days. That covers ICP definition, list building, pitch writing and rep training before live outreach begins.
You get trained reps, tooling, data, QA and reporting as one managed service, deployed in days instead of the months it takes to hire and ramp. If a rep underperforms, we replace them or rework the pitch without a renegotiation.
Roughly 30 minutes a week. We handle list building, pitch, calling, QA and reporting; you attend a weekly review and give feedback on the leads.
Every call is recorded, transcribed and AI-scored daily, and our QA team reviews the results. You can access any recording at any time.
We run outbound across India, the Middle East and Southeast Asia, and for clients in the US, UK and Australia. Recent programs include meetings across Singapore, Malaysia, the UAE and India for Freshworks.
Talk to the SalesUP Team
Deploy your dedicated GTM pod in 5 days, with zero setup fees. Or reach us at admin@salesup.club · +91-8617706769
